I Hate Design created a fully revamped brand identity for Estampille Cosmétiques, a StartUp which IHD met during the Design Workshop at Pépites France 2022. This study brought to light the core values of this young company: the manufacturing of upcycled natural cosmetics based on by-products (waste) from grape harvesting which are transformed into new raw materials. IHD re-worked the entire company identity: logo, packaging, label, while abiding by a global design process.

Role: Design director

Client: Estampille

Study Marc Molon - I Hate Design and designers Maud Moretton and Gilles Pierre