I Hate Design partnered up with Autom’Elec, a key player in the mineral industry, to develop an atypical and complete approach to its design strategy. Over the past 10 years, this trusting partnership has yielded creativity sessions, branding, a website, animations/videos and services, not to mention software interfaces and product design, with our combined efforts resulting in numerous Innovation Awards.

Role: Design Director

Client: Autom'Elec